The Hidden Truth About 30 Ideas for Research Paper Topics on Business Uncovered

The Hidden Truth About 30 Ideas for Research Paper Topics on Business Uncovered Premium quality research proposal writing is the capacity to offer students original content a topic that's well researched and information that's pertinent to suit the space and time of a certain social, political, and financial setting. In other words, a proposal essay identifies an issue and suggests a remedy to that issue. Since you may see, business topics creation is quite a simple job. In order to be successful, you will have to devote sufficient quantity of time to research. Ruthless Ideas for Research Paper Topics on Business Strategies Exploited Needless to say, everything sounds very straightforward and interesting, but if you get started working on your research paper, you face plenty of challenges. A good deal of students have a tendency to undermine the writing procedure and leave for the past couple of days. Though the topic about the computer programs fulfills two of the 3 criter iait interests you and there's a good deal of informationif it's beyond your abilities, you won't be in a position to finish a paper successfully. There are many topics which can be raised when we are speaking about media. Thus, it provides you the notion of the way to manage your stock. The chance of getting with bad and bad superior writers can haunt you until you obtain a person who will let you get what you want. The very first thing you will need is to locate a fantastic theme. If you're considering starting your own organization, then you've come to the correct spot. What You Need to Do About 30 Ideas for Research Paper Topics on Business A lot of businesses promote workplace diversity. If you study in the industry department, you'll be asked to learn more about the issues and ideas associated with small businesses, investigate various businesses, along with the behavior of the consumers. If you're prepared to acquire your company ready to go, continue reading! Everybody is involved in business already, whether you're a businessman with a large factory or simply a customer at your neighborhood grocery shop. Top 30 Ideas for Research Paper Topics on Business Secrets It's well-known the re are various kinds of assignments. If you've decided on a particular keyword for example consumer behaviour, you can search for similar research papers online. You can proceed and divide the research into phrases to check at every aspect keenly. There are scores of interesting small business topics for research paper writing. Last, make sure enough information is easily available that you develop your paper. Some individuals may believe that the excellent content could possibly be written on any topic and the paper success is dependent just on the mastery of the writer. The topic you select should pull in the reader's attention, along with merit points for you to receive a high grade for your writing skills. Also, you will find college essay ideas on our website! At our essay support, essays are always delivered in a brief moment. Hence, if you believe banking essays are boring just like your company studies are, then you're probably wrong here. If You Read Nothing Else Today, Read This Report on 30 Ideas for Research Paper Topics on Business Organizing your research work is crucial. You should attempt to choose a topic for your research subject in line with the instructions of your professor. In research, you need to do independent research. Your research will finally have a flow. What can be done in order to produce a more well-rounded curriculum for middle and higher school students. Research Proposal Literature Review PhD students discover that it's hard to compose a research proposal since they have never written this kind of academic paper before. A superb research paper entails detailed info on your subject of choice. The purpose is to get a larger knowledge of a specific topic through the procedure of the research itself. Obviously, our experts will supply you with the best ideas concerning your accounting topics. The highlighted tips are certain to supply you with an excellent research topic and paper. All you will need is the proper topic. Our second guide focuses on various topics linked to financial accounting to help you choose the best topics for research. Ideas for Research Paper Topics on Business Secrets That No One Else Knows About To begin with, you will have to stick to the academic writing standards. Proposal essays are typical in company and science classes and professions, but are also beneficial for a range of unique disciplines. Researching any issue about government or laws can get overwhelming because of the intricacy of the issues and even on account of the wording of some laws. Partnerships are somewhat more complex concerning division of responsibilities, and conflicts of interest may emerge.

China s Revival Of Confucianism - 1292 Words

Through recent years it has been stated that China has begun a revival of Confucianism. Confucianism is a philosophy founded by Kongfuzi or Confucian. He was a man that believed that by doing good positive outcomes would come of it. Yet, is this the only major detail that Confucian did? No. Confucian is a man that believed that education was truly important. He stressed the idea that men should study many works. These works supported the idea of studying the world around them and see the world for what it was. Many ideas of Confucian can truly be spread but China is still focuses on the idea of maintaining harmony. Being fair to others is a philosophy that exists too. China keeps Confucianism alive today in other ways. Other ways include†¦show more content†¦Classic writings of Confucianism include Analects and the three characters. Analects is a writing that Confucian did not personally write himself. Many of his followers were the ones that recorded his writings. Now why d oes this hold any importance? Education of Confucian even to the followers of him were truly important. The work itself helps establish the idea of living a life of justice, harmony, and fairness. A lot of discussion can be expressed in regard to this particular writing alone. However, the main primary one that still learned today is that of fairness. It is like the old saying of treat others the way that they treat you. There is some circumstances in regard to this. Old Confucian ideas exist in place that in order to maintain positive outcomes someone must be nice to others. In the writing of Confucian it states that when someone sees an unworthy man they should evaluate themselves. (Humanistic Tradition). This relates to the article of Lam as the children’s parents want them to learn them about their own culture. All of this does not really stress that idea of kindness but is to be noted that China wanted to keep the children aware of ancient philosophy. The new education system though is entirely then the time of Confucian. Confucian and many of his followers believed in the idea system of Gentleman. Gentleman meant that men were to analyze the world around them.

Cuba and United States Relations Essay - 1392 Words

The defining characteristic of the state is the ability to wield power. The use of power, both inside and outside of one’s border, directly speaks to the sovereignty of the nation. If a nation is incapable of disciplining or punishing its citizens it will invariably become a failed state. Moreover if a country isn’t recognized as powerful in the global political arena, that country stands a very good chance of being dominated by a nation who has the capacity to enforce its own will. The use, or at least the perception, of power is so fundamental in nationhood that those who wield the most power can easily dictate world events. A country need not take direct actions against others in order to establish dominance. Coercing threats can†¦show more content†¦If a country is cooperative, the promise of rewards will help to achieve the dominate countries goals. For countries to refuse to cooperate, the easiest way for the superior country to achieve desired results is to impose sanctions on the country. Economic sanctions can be disastrous for a country that’s economy is export driven and are relatively low risk for the imposing nation. Cuba is an example of world powers imposing their will on a county of lesser means in such a way. After Fidel Castro’s revolution and nationalizing of the economy (and after a failed attempt of American trained Cubans to overthrow Castro at the Bay of Pigs), the United States imposed an economic embargo on Cuba. Ideologically motivated to curb the spread of communism, America refused to do business with Cuba unless it reformed politically. The failure of America’s ultimatum was due to the Soviets eventual backing of the communist government in Cuba. The Cubans were unhurt by America’s sanctions because the Russians were able to send enough money to keep Castro’s economy afloat. This economic stimulus that the USSR gave the Cubans did not come without a steep price. For the second time in a few years Castro felt the pressure of a super power trying to control the future of his county. Soviet PremierShow MoreRelatedThe Relations Between The United States And Cuba1487 Words   |  6 Pages The turbulent relations between the United States and Cuba became more controversial since the Cold War. They reached their apex on 15th October 1962, when after realizing that the Soviet Union was developing missile bases in Cuba, President Kennedy started taking strong procedures against Cuba. Indeed in February 1962 he signed the Embargo, which has not yet been lifted but reached improvements after more than 50 years, in April 2015 during Barack Obama and Raul Castro presidency (Renwick and LeeRead MoreU.s. Relations Between The United States And Cuba843 Words   |  4 Pagesthe recent months, the media has been in a frenzy with the topic of the new emerging relations evolving between the United States and Cuba. This new development, following merely years after Raul Castro was succeeded by his brother Fidel, prompted an inquiry. Why new relations now? Has there been a significant current event to prompt the end to a 50 year embargo? Is Cuba becoming more liberal? Or is the Unite d States merely become more sensible? In essence, we are aiming to unearth the underlying forcesRead MoreThe Warming Of Relations Between Cuba And The United States1285 Words   |  6 PagesA controversial subject,yet not spoken about enough,the warming of relations between Cuba and the U.S exists only due to the two countries having a rough past with each other. This â€Å"rough past† consists of aspects such as the protectorate status the U.S had previously put onto Cuba, which severely limited their independence and the U.S had, ironically, just helped them achieve. Some take a stance that we as countries should stay distant from each other due to our vast governmental and cultural differencesRead MoreShould the U.S. Government Drop Its Sanctions against Cuba?1676 Words   |  7 Pagesuse of force as a primary method of international coercion. Cuba is one of the countries considered as a rogue state by the United States and its allies. The emergence of Cuba as a communi st country in the western hemisphere in 1960, and the nationalization of a huge amount of US assets in Cuba by the then new regime led to the sanctions against Cuba. However, starting from the end of the 1980’s the Communist block begin falling apart. Cuba lost its international allies and became helpless both economicallyRead MoreEssay about The US Embargo on Cuba1077 Words   |  5 PagesS. imposed an Embargo against Cuba on Oct. 19, 1960. Has the time come to the United States to lift the five-decade embargo? The Embargo was a part of America’s Cold War strategy against the Soviet Union, imposed on the belief that Cuba was a threat to the U.S. since the Soviet Union was a danger to the National Security because of its alliance with the Soviet Union. Although Cuba would like the U.S to terminate the embargo against their country, the U.S. wants Cuba to make their situation a betterRead MoreCuban American Policy On Cuban Immigrants773 Words   |  4 Pagesfleeing fr om Cuba, Elian Gonzalez came to the United States and caused a large discussion over whether or not he would stay, which helped reform The United States’ policy on Cuban immigrants. Cuban-American policy is a very controversial subject. Elian Gonzalez’s case changed the United states. At the time many Cubans were coming to the United States and they were allowed to stay because of a policy called the wet foot, dry foot policy which said that if Cubans reached United States soil they wouldRead MoreCub A Long History With Cuba2896 Words   |  12 PagesThe United States has had a long history with Cuba. Within that long history came many arguments and accusations, such as the demand that Castro request that the U.S. embassy staff be reduced. Following that request came an outrageous accusation stating that the embassy was being used as a foundation for spies. This made U.S. officials think that Castro’s government was too anti-American to be trusted. Castro started nationalizing foreign property and companies as a re sponse to the U.S., so the UnitedRead More Cuban Relations Essay4043 Words   |  17 PagesCuban Relations In the year 1959 a politician named Fidel Castro led a revolution against the Cuban government under Fulgencio Batista. Castro used his influence to persuade the Cuban people to fight for him in the revolution against Batista’s government. With the people on his side, Castro successfully overthrew the Cuban government and was eventually elected President. These people believed in Castro, and that he would make Cuba a better place to live and work in. Once Fidel Castro hadRead More The Cuban Embargo: An Economic Sanction that Never Achieved its Goals. Close, But No Cigar.4307 Words   |  18 Pagesgive a very brief summary of the actions which caused the original embargo against Cuba in 1960 and the actions the US has taken since then. Reviewing this brief timeline will help to examine and critique the reasoning behind the embargo. In the early 20th century, Cuba was a nation in constant political turmoil ruled by militant dictators. Prior to the elections of 1952, Fulgencio Batista took power of Cuba in a bloodless coup. His rule left the island in discontent and led to many movementsRead MoreThe Cuban Embargo Essay1331 Words   |  6 PagesThe Cuban Embargo The key to understanding the foreign policy of a nation state is understanding that state’s national interest. The key to successful foreign policy is, as Henry Kissinger stated in 1998, defining â€Å"an achievable objective†. Thus United States policy towards Cuba fails because it neglects these two key ingredients of foreign policy. The US embargo of Cuba is four decades old and no longer serves the country’s national interest, rather it has proven to be a economic and

Scams Involved in Peer Reviewing

<h1>Scams Involved in Peer Reviewing</h1><p>Academic magazines have gotten onto the patterns and tricks associated with scholastic papers. The scholastic distributions have gotten more significant than any other time in recent memory in the year 2020. What's more, that is the reason the papers that are submitted to the scholastic magazines ought to be peer reviewed.</p><p></p><p>One of the reasons why scholarly diaries can fall prey to deceitful research papers is because of an enthusiastic editors. The editors of the distributions need to check each paper completely for syntactic blunders, spelling mistakes, incorrect spellings, and other potential issues. The editors additionally need to check the information for consistency. A trick craftsman will regularly compose the paper as though it is elegantly composed however he just skims the highest point of the page.</p><p></p><p>Another motivation behind why extortion co nsiders happen is because of a disappointment of the editors of the distributions to appropriately check the information before it is submitted to the distribution. The information is here and there changed or erased and the proofreader will once in a while get some answers concerning it. There are likewise times when the information is evacuated or destroyed.</p><p></p><p>In these circumstances, there is no genuine incentive to the articles and research papers submitted to the distributions. All things considered, the creators must be cautious and guarantee that the paper submitted to the scholastic diaries has been appropriately and altogether checked. This is on the grounds that in this universe of tricks, there are predators that won't stop for a second to make the outcomes they need to see.</p><p></p><p>One of the manners by which scholastics and scientists can assist with shielding themselves from tricks in scholarly diaries is t o guarantee that the information is first checked before it is submitted. On the off chance that you are a researcher or specialist and your paper doesn't have the information checked first, almost certainly, the information will be submitted and distributed. So as to keep yourself from falling prey to a trick, guarantee that the information you use is unique and not one of the many papers that have just been distributed previously. Another approach to guarantee that the information utilized is unique is to guarantee that you just utilize this information for your trials and have the creator sign a discharge form.</p><p></p><p>Another manner by which scholastics can help themselves is to guarantee that the companion analysts check the information and give input on the paper before it is submitted to the scholarly diaries. When the examination paper is presented, the officials might be not able to appropriately audit the paper since their consideration is bein g redirected somewhere else. This will imply that the creators must give productive analysis so as to dodge scams.</p><p></p><p>The explore papers ought to be refreshed much of the time and the creators ought to likewise guarantee that they maintain a strategic distance from counterfeiting and misrepresentation. There are numerous instances of extortion executed by scholastic fraudsters and the creators ought to be wary about this. So as to abstain from getting misled by the false scientists, the creators ought to guarantee that the exploration papers they submit to the diaries are unique and there are no syntactic and spelling errors.</p><p></p><p>It is significant that the creators should concentrate on giving productive reactions in the examination papers so the examination papers submitted to the scholastic diaries can be looked into appropriately. There are numerous occasions of cheats submitted by these fraudsters, consequently t he creators ought to guarantee that they know about the exploration paper before it is submitted.</p>

Essay Samples - Intermediate Tips

<h1>Essay Samples - Intermediate Tips</h1><p>For secondary school understudies, exposition tests are useful in making an unmistakable and coherent article. When they are worked out, they are typically relegated to the lesser or senior journalists. These composing tests ought to be utilized by the two understudies and educators as a venturing stone for cutting edge secondary school essays.</p><p></p><p>The initial phase in starting your undertaking is to get exposition tests. An author's manual is one of the primary spots to begin. On the off chance that your work is fragmented, this could really be a wellspring of issues later on. At the point when you experience the manual you will have the option to discover guidance on the theme and different things that are imperative to do. You will likewise have an assortment of tips and recommendations with respect to how to improve your essay.</p><p></p><p>One technique for get ting paper tests is to glance through the primary draft of your work. This is particularly significant in the event that you are simply beginning. Continuously work from the earliest starting point so you have all that you have to know.</p><p></p><p>Your understudies will utilize exposition tests in their composition. For instance, your first year understudies will likely utilize these article tests in their expositions. As they get familiar with the subject and their general surroundings, they will utilize various models in their own work. Notwithstanding, your undergrads won't know this so they will simply utilize your model as a guide for writing.</p><p></p><p>Many secondary school understudies will likewise obtain a companion's work from the library. The library has a great deal of print books and other composing materials and will typically have a PC in the library. You can discover a lot of materials from the library online as we ll.</p><p></p><p>College understudies are likewise ready to utilize article tests in their own work. In spite of the fact that they can be restricted, they are frequently the least demanding approach to begin. Simply inquire as to whether they would give you test work. At the point when you demand your understudy to take an example, it tends to be considerably simpler for you to help them.</p><p></p><p>Other well known spots to get tests incorporate relatives, companions, and a nearby book shop. While the vast majority of these assets are not free, they are generally free for relatives. In the event that you can't discover them, ask at your neighborhood library or school book shop. At the point when you begin utilizing them, you will be better ready to make sense of which ones you like the best.</p>

The Invention Of The Assembly Line - 1948 Words

Introduction: The degree of engineering production has substantially increased over the last one hundred years. There exists numerous reasons why the world has been able to progress so quickly in the last one hundred years than the few thousand years before. The main answer lies in the invention of the assembly line. Prior to the assembly line, production rate was dependent on the precision of specific parts for an item and a worker’s ability to assemble the specific parts together. The assembly line eliminated the idea of a worker who must be trained to build every part of a machine or item. Instead, the assembly line focused more on small independent jobs for lesser trained employees. With the assembly line, an employee would†¦show more content†¦Henry Ford introduced his Model T in 1908, which astounded the public due to its simplicity and reliability, according to History.com. While the Model T was inexpensive, Ford didn’t find his product to be as inexpensive as he wanted. Ford challenged himself to find a way to make his dream of supplying the whole nation with affordable cars a reality. Ford realized that he must change his methods of production in order to decrease the price of his automobiles. His invention of the assembly line actually started before the Model T came out, but Ford did not know it at the time. The Model N was built prior to the Model T. The workers on the Model N automobiles placed the parts in order along the floor while the â€Å"under-construction† auto was on skids and moved down the line. The workers placed their respective parts on the machine as it passed by. For the Model T, Ford tried to make his process even better. He broke the assembly process into 84 small steps. On top of this, workers were trained for only one of the 84 steps. By having a machine that could make interchangeable parts faster than any human, the process accelerated quickly and there was no shortage on supplies. With the c ombination of the new parts machine, line of workers trained per step, and an order of parts, the assembly line was born. Figure 1 below shows the wheels and hubcaps of Model T cars being assembled using the assembly line. The excessive amounts

Best College Essay Topics Fundamentals Explained

<h1>Best College Essay Topics Fundamentals Explained </h1> <h2>The Death of Best College Essay Topics </h2> <p>The rules for composing a great article are the same. The games exposition is unsurprising and should be maintained a strategic distance from, assuming there is any chance of this happening. The absolute best exhortation I could give you isn't to create a paper. In case you're searching for school exposition models, here's an extraordinary one below.</p> <p>Colleges can tell at whatever point your article is basically a structure paper. On the off chance that you aren't content with your paper, you're ensured to have a total discount! Factious expositions are a couple of as well as can be expected compose as an understudy. Composing expositions for school is presumably going to be a difficult game-plan. </p> <p>College is a scholarly spot so endeavor to persuade the board that you're the suitable individual as they would see it. Schools are not looking for flawless people. They need to become more acquainted with progressively about you. They are bound to concede understudies who can explain explicit reasons why the school is a solid match for them past its notoriety or positioning on any rundown. </p> <p>Application papers about difficulties uncover how you react to trouble to people who are fairly inspired by how you'll deal with the ensuing four years without anyone else. You're the sole individual wi th your particular blend of individual characteristics, convictions, qualities, and encounters, and hence you don't should lie or overstate to create your article one of a kind. </p> <p>You're probably going to whatever you truly want to compose. One of indisputably the most significant things you have to consider while going into a discussion is your rival from the opposite side of the table, alongside your crowd, are probably going to hear dubious thoughts on your theme. Select an unmistakable point that others may not consider, and whatever you select, ensure that you know a great deal about it! Choosing an incredible subject can be troublesome. </p> <h2> Rumors, Deception and Best College Essay Topics </h2> <p>The exposition is effectively among the most irksome areas of the school application method. It's imperative to have past the shallow in your private proclamation. Since you may see, there's a large number of various contentious paper ti tles it is conceivable to use. In the occasion you require any adjustments in your paper after it's finished you can request free amendment. </p> <h2> What You Need to Know About Best College Essay Topics</h2> <p>The total most significant brisk thing you can do to help your exposition is to guarantee there are no mistakes or syntactic blunders. It is an ideal opportunity to zest up your application. Among various assortments of articles, perception paper allows understudies to share their own impression of some item, occasion or a person. What are some of the best papers at any point composed update drop advertisement by grammarly what's the perfect article ever what's the longest sonnet at any point composed. </p> <h2>Best College Essay Topics </h2> <p>By keeping away from the subjects recorded previously'll ensure your exposition helps rather than harms your likelihood of confirmation. Universities do need you to have solid convicti ons that you're anxious to represent, and some exposition questions give you the opportunity to do precisely that. So you don't really need to get a theme! Picking themes for contentious papers is significant for your general achievement. </p> <p>The best locales to discover the sources are from institutional destinations. The points can vacillate, however they all are focused at providing the data about an understudy's latent capacity. Additionally, recollect your conversation subjects must fit the other understudies' level some of them can be not ready to deal with the point that has an excessive number of components to think about. Educational program proposition subjects is a way to attempt. </p>

Good Discursive Essay Topics

<h1>Good Discursive Essay Topics</h1><p>Good Discursive Essay themes are basic for the achievement of an understudy who needs to compose a paper for a class. Great points give structure, make the creative cycle simpler and help the understudy produce great writing.</p><p></p><p>There are three principle kinds of article composing: the postulation, the contention and the individual paper. In a proposal contention individual exposition, the author presents an issue, causes to which he credits, explains on it and explanations behind the sensibility of his position, while in an individual article, the essayist relates individual stories, encounters or reflections that show his topic. A proposition is commonly long and will incorporate a great deal of research work.</p><p></p><p>Thesis articles utilize contentions. Contentions make the understudy's thinking procedure simpler to follow. Contentions empower the understudy to develop a sound contention and bolster it with references and citations. They are likewise required in the paper for the author to demonstrate why he is correct, and why he is wrong.</p><p></p><p>Good digressive article themes will for the most part contain contentions or other type of supporting proof. Nonetheless, it is smarter to be steady with the rationale of your contention; it ought not change dependent on the character of the speaker.</p><p></p><p>You can assemble your exposition around a decent paper subject by including a few realities and insights concerning yourself or some close to home subtleties that you can identify with your theme. It is OK to incorporate these subtleties in the event that they add something to the theme. Including individual subtleties will make the exposition look progressively close to home and you will pick up included validity in doing so.</p><p></p><p>Good desultory articl e themes ought to be basic and straightforward and to identify with. It is critical to be brief and succinct and not to make the paper hard to read.</p><p></p><p>For an individual exposition, the themes ought to mirror the topic; it is ideal to pick one that identifies with your own background. You ought not utilize general exposition subjects, for example, 'What is the best man or lady for the job?'</p><p></p><p>Good verbose paper themes will give your composing the quality it needs so as to be powerful. To guarantee that your point is both clear and noteworthy, ensure that you have picked the privilege topic.</p>

Research Paper Topics Involving Sports

<h1>Research Paper Topics Involving Sports</h1><p>Sports look into paper points including sports should consistently make them mean joined to them. By and large this importance has to do with the game or with a piece of the sport.</p><p></p><p>Sports can shift significantly in their impact on society can likewise fluctuate extraordinarily in its effect on the game. One model is the utilization of brutality as a piece of a game. Actually, viciousness in sports is at an unequaled high and one thing I learned in my examination is that when brutality is utilized in sports, there is an impact on society. In the event that an individual doesn't have a sense of security, they are more averse to take part in the sport.</p><p></p><p>Another model is the utilization of savagery in sports. There are a lot of viciousness in these games and when savagery is utilized it is quite often to purpose of disparagement or of outrage. At th e point when an individual takes an interest in sports, they hope to take part in viciousness and if savagery is utilized, that is expected.</p><p></p><p>Sports impact society too and at times this implies a games group may cause an issue in certain pieces of the network. In any case, once in a while it implies that the group endures a competition and the group endured the competition on a high note and will ideally achieve change to their locale. There are such huge numbers of things that go into sports and their impact on society and the effects that these things have on society is something that each competitor who composes an examination paper ought to consider when composing an exploration paper about sports.</p><p></p><p>A last model is the impact of the game on the competitor. Commonly competitors play the game for the regard of their group and they play the match to dominate. In different cases they play the game since they nee d to demonstrate something to themselves or to other people. Whatever the case, it is constantly a matter of regarding the game and the competitors in the group and the entirety of the difficult work that goes into the sport.</p><p></p><p>Sports can likewise influence the feelings of competitors. There are players who utilize their feelings to escape troublesome circumstances and there are the individuals who utilize their feelings as a prop and utilize their feelings to increase an advantage.</p><p></p><p>As a last model, there are likewise the individuals who intentionally make issues inside the games world. For this situation, the reason for the issue is a pariah who can likewise observe the game and who can attempt to disrupt the norms in the game. This is typically done by utilizing the mentor, a partner or somebody who is on the outside.</p><p></p><p>By taking a gander at these models and understanding wha t every one of them mean, one can think of a decent research paper points including sports. All things considered, one can possibly say that they are sports related in the event that they have an association with sports or if there is some sort of association with the games themselves. The appropriate response is yes.</p>

Marketing Plan For A Business Plan Competition - 1715 Words

2. Literature Review Research shows that business plan competitions throughout time have always provided a substantial opportunity to improve entrepreneurial education. Student entrepreneurs originally were interested in business plan competitions because it was a place for them to create and pitch their business ideas to real investors and get incredible feedback. However, over time, the location of the competitions, the people competing in the competitions, the robustness of business plans, and the outcome of the competition have changed. These four factors affect each other and have changed how people go about growing as entrepreneurs. 2.1 Business Plan Competition Locations More and more business plan competitions have been popping up all over the world in the past ten years. A 2006 survey of 2,100 universities by the Kauffman Foundation shows that 16 percent of universities were offering business plan competitions around the world; so today in 2016 I am sure that percentage has increased (Leffel and Hallum 2008). The United States has some of the better-known business plan competitions, such as the Rhode Island Business Plan Competition. While many are open to international entrepreneurs, most depend on one’s location or affiliation to a university - which is limiting. However, in the middle is the Rhode Island Business Plan Competition where applicants can be from wherever, but all applicants must agree to establish substantial operations in Rhode Island in order toShow MoreRelatedStrategic Marketing Plan For A Successful Business761 Words   |  4 Pagessuccessful business is creating a specific detailed strategic marketing plan outlining pro duct pricing. It is important for the marketing plan to include product pricing strategies in anticipation for the fluctuation of competing products and consumer demands. In the article Prices Marketing Strategies by Adrian Gherasim (2012), the article details the various methods to price product from creation, when competition enters the market, to when price adjustments should be made. Marketing strategiesRead MoreSituation Analysis in Marketing Plan Essay1585 Words   |  7 Pagesknow yourself, and you can fight a hundred battles with no danger of defeat’. Hence, the company must make marketing plan systematically, in terms of its objectives and missions, if it pursues maintaining a high level of operating efficiency, and achieving above-average returns. The role of situation analysis Situation analysis is an essential first step in the process of marketing plan. 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IfRead MoreSwot Analysis Of Marketing Planning Procedures1303 Words   |  6 PagesImportance in Marketing Planning    Introduction   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   In order to run a thriving business, you must be very knowledgeable about your customers, operation, competitors and the environment.  When it comes to market planning  many important factors must be taken into consideration. According to the business dictionary market planning is the procedure of examining one or more of prospective marketplaces in order to decide how business can competeRead MoreMy Company No Worries Lemon Aid For The Rescue, A Beverage Company1192 Words   |  5 Pageslife time. As we all know, Lemonade is a very competitive business, and anyone can start the Lemonade business with very low investment. Lemonade is very popular drink and there is a tough competition in the market. Because of the ongoing competition No worries Lemon-aid to the rescue has created a plan for success. 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Black Humor Essay Research Paper Langston Hughes free essay sample

Black Humor Essay, Research Paper Langston Hughes says, # 8220 ; Humor is express joying at what you haven # 8217 ; t got when you ought to hold it. Of class, you laugh by placeholder. You # 8217 ; re truly express joying at the other cat deficiencies, non your ain. That # 8217 ; s what makes it funny-The fact that you don # 8217 ; t cognize you are express joying at yourself. Humor is when the gag is on you but hits the other fellow first-Because it boomerangs. Humor is what you wish in your secret bosom were non amusing, but it is, and you must express joy. Humor is your unconscious therapy # 8221 ; Laughter for centuries has been the medical specialty that ensured the endurance of African Americans. # 8220 ; Herded together with others with whom they shared merely a common status of servitude and some grade of cultural convergences, enslaved Africans were compelled to make a new linguistic communication, a new faith, and a unstable new lifestyle. # 8221 ; ( 1 ) As Africans were unloaded by boat and placed onto plantations, slave Masterss were wholly enthralled by the manner they spoke, moved, and danced. Out of bondage emerged a civilization that would act upon America # 8217 ; s mainstream civilization for eternity. Slavery created bondage for Africans and when it looked like they were traveling no where fast, they laughed, American ginseng, and amused one another with conundrums, gags and carnal narratives from the fatherland. Slave Masterss could non gestate why break ones back in such a suffering province were so joyous, what they did non cognize was many of the vocals, gags and conundrums were more than surface deep and many times about the maestro. The slaves made the best of the status by express joying at the manner the slave maestro treated them and their reaction to this intervention. They were express joying at the slave maestro and at the same clip express joying at themselves. However, it did non take long earlier slave Masterss made slave merry-making public. Many times slaves were called upon to entertain the maestro and their invitee. Slave merry-making was besides encouraged because it besides increased the monetary value of the slaves. # 8220 ; Peoples took notice to the manner slaves spoke and moved, out of bondage evolved Blackface Humor. # 8221 ; ( 5 ) Blackface comedy was when a individual ( white ) painted their face with black make-up and acted like a slave ( sambo ) . Blackface wit gave whites the opportunity to raise African American Humor from its original context, transform it, so spotlight it for amusement, amusement ( for non-black audiences ) and go popular for their supposed originality. As blackface amusement became more popular so did the histrions. George Washington Dixion introduced # 8220 ; Coal Black Rose # 8221 ; ( 5 ) one vocal which was portion of this act was # 8220 ; Sambo and Cuffee # 8221 ; , which was a amusing vocal about a black adult female and her lover. Dixion performed this act all over the universe, some would reason that Dixion was the first white blackface performing artist to set up a wide repute. By the 1830 # 8217 ; s blackface, performing artists were every where and one of the most popular attractive forces of the American phase. Billy Whitlock, Frank Brower, Frank Pelham and Dan Emmett were besides really popular blackface performing artist. Dixion created the one adult male, show but these work forces created a company of blackface performing artists. These work forces besides steadfastly established the image of inkinesss as carefree plantation darkies, outrageously frocks and ignorant. Although there were other blackface performing artists before them, these work forces were the lone 1s who could give a existent show from the make-up to the costume. # 8220 ; By the 1840 # 8217 ; s blackface public presentations had reached an unprecedented degree of national popularity. # 8221 ; ( 6 ) There were many public presentation companies even professional juvenile companies. Each followed a criterion ; they had a three-act presentation. The fist act opened up with a walkaround where the full company came out made up in face pigment and dressed in suits. From at that place, they gathered in a hemicycle to jump amusing vocals and gags. Here is a common type of gag many used ; it is called ; # 8220 ; Mr. Bones # 8221 ; and # 8220 ; Mr. Tambo # 8221 ; : Mr. Bones: Mr. Tambo sir! Mr. Tambo: yes, Mr. Bones Mr. Bones: Does us black folks go to hebbin? Does we go through dem aureate Gatess? Mr. Tambo: Mr. Bones, you know the aureate Gatess is for white folks. Mr. Bones: Well, who # 8217 ; s gon na be dere to open demm Gatess for you white folks? For most white people watching the show the most amusing and exciting portion was the gag stating. ( 2 ) In the 2nd act-the olio or assortment segment- was the stump address talker. This is when one of the members in the company performed a amusing, black version of a subject. Subjects would run from, emancipation, adult females # 8217 ; s right to vote, instruction or some kind of other current political or scientific subject. The point of this portion of the show was to demo how inkinesss could non grok nor construe sophisticated thoughts. The 3rd and concluding portion of the show was a slapstick plantation skit, having vocal and dance with costumed work forces and adult females slaves. After the Civil War blackface companies hired on free black work forces and adult females to execute with them. White audiences became disquieted and angry at many companies. After the war and emancipation # 8211 ; during the Reconstruction period when constitutional amendments were passed to guarantee civil rights and vote rights for former slaves and some inkinesss were elected members of the House and Senate ; Whites wanted to be assured that inkinesss were still inferior and blackface companies were non demoing this by engaging them on. Therefore, audiences depleted, and companies started to execute on circuits like the chitlen circuit, which hit most black owned theatres. Blacks who were portion of the companies started to ramify off and get down their ain companies. In making this, they altered the usual bl ackface public presentation modus operandi. First they altered the vocal wordss, alternatively of them singing vocals that downgraded inkinesss ; songwriters would play on white frights and mock them. Many inkinesss took off the face pigment and introduced musical comedies. Black musical comedies created success for many black performing artists. White already loved black music so the musical comedy tantrum right into the market. Still many of these comedies were on the circuit, which were confined to black theatres. It was non until subsequently that musical comedies were featured on Broadway. When they were on Broadway # 8220 ; Lyles and Miller a really successful squad created a whole new attack to the comedies. # 8221 ; ( 7 ) They presented at the terminal of their Acts of the Apostless a group of adult females who danced and sang with the stereotyped attitude many felt black urban adult females had. This simple add-on astounded Broadway and critic raved. Finally every black company had evolved to utilize this signifier. Black Musical Comedies took inkinesss to another degree of comedy yet, they were unable to agitate the sambo stereotyped image given to them by white blackface performing artists. # 8220 ; Licensed wireless was introduced in 1920, because of the low budget and inadequate installations, intelligence shows and music provided by local groups dominated the airwaves. By 1922 there were over 522 accredited Stationss and wireless gross revenues increased from $ 1million in 1920 to $ 400million in 1925. By 1929 1 in every three places owned wirelesss ten old ages subsequently their was a wireless in about every place. Radio was a medium where its hearers could hear concerts, amusing soliloquies, featuring events and political addresss as they happened. # 8221 ; ( 4 ) Radio at first ab initio neglected inkinesss, as in the blackface public presentation yearss they were imitated by Whites. In 1925, Freeman F. Gosden and Charles J. Correll were a little clip couple who had debuted as instrumentalists on a wireless station in Chicago. They played at this wireless station for a piece and subsequently moved to a station owned by the Chicago Tribune. At this station they were approached by direction about making a broadcast edition to the amusing strip # 8220 ; The Gumps. # 8221 ; The two refused the offer but suggested an option, a black # 8211 ; dialect show. Gosden and Correll made a series based on two black names # 8220 ; Sam # 8216 ; N # 8217 ; # 8220 ; Henry # 8221 ; , which would subsequently go known as # 8220 ; Amos # 8216 ; N # 8217 ; # 8220 ; Andy # 8221 ; . Sam # 8216 ; N # 8217 ; Henry debuted on January 12, 1926 ( 1 ) ( 6 ) The characters Sam and Henry still depended on the stereotyped images of inkinesss created during the blackface ( folk singer ) public presentation old ages. Blacks were superstitious, na? ve easy influenced, lazy, nescient and conniving. March 19, 1928 three months after the # 8220 ; Sam # 8221 ; # 8216 ; N # 8217 ; # 8220 ; Henry # 8221 ; show had bee cancelled, # 8220 ; Amos # 8221 ; # 8216 ; N # 8217 ; # 8220 ; Andy # 8221 ; cryptically appeared on a rival station in Chicago. Gosden and Correll had came up with the thought presented it to the sta tion and it was accepted. This show was far more successful than Sam And Henry ; Amos N Andy was recorded and leased to forty other wireless Stationss. In August 1929, the show got a patron with Pepsodent being the first black comedy to have a major patron. Amos N Andy was the figure one show in the state. By 1935 70 per centum of American place ( 40 million ) hearers tuned in each dark. Besides stating from the show hit the streets like # 8220 ; Ain # 8217 ; t dat sumptin # 8217 ; , # 8221 ; # 8220 ; Splain digital audiotape to me # 8217 ; , # 8221 ; and # 8220 ; Holy Mackerel # 8221 ; . Even with its popularity, the show had a down clip. Radio Stationss modernized their broadcast methods, so comics were no longer forced to work without an audience. This is when assortment shows get down to take the market. In 1943, Gosden and Correl returned to the air with a exhaustively revamped half an hr version of # 8220 ; Amos # 8221 ; # 8216 ; N # 8217 ; # 8220 ; Andy # 8221 ; . The show was performed before a unrecorded audience and featured an orchestra and chorus. # 8220 ; Amos # 8221 ; # 8216 ; N # 8217 ; # 8220 ; Andy # 8221 ; represented a discovery for black comics on wireless and telecasting every bit good. Although one-man Acts of the Apostless were non popular during the assortment show period, Moms Mabley set the phase for many comics that would come after her. Jackie # 8220 ; Moms # 8221 ; Mabley. Born in North Carolina in 1897, Mabley grew up in Cleveland Ohio, by the clip she was 16 she had became a phase performing artist. She began as a terpsichorean and vocalist and dabbled in comedy. During the 1920 # 8217 ; s she was executing on the chitlen circuit in Dallas, where another squads so her act and helped her get better engagements. Like many performing artists, she appeared in skits with other performing artists at first. However Mabley did non like this and she was one of the first cartoon strips to turn to monologue wit. She appeared on the phase with outsize brogans, tattered gingham frocks and eccentric chapeaus she acted like a typical down to earth older black adult female. Mabley worked with many performing artists but she did her best when she was entirely. She was c elebrated for her costume and her shuffling, she would sing some amusing version of a popular vocal, state narratives or merely stand at that place and the audience loved it. Mabley foreshadowed the displacement to direct societal commentary and stand up amusing techniques that would rule wit and comics to come. Dick Gregory, Flip Wilson, Redd Foxx, Steve Allen, Richard Pryor, Whoopi Goldburg, Eddie Murphy, and many other popular black and white comics have evolved from the history of comedy. It has been many old ages yet the images that were passed on from bondage still thrive at the bud of gags many comics of today tell. However black comics have eventually gotten away from the white reading of black wit and created original black wit from an African American Perspective to the universe. Black comedy has come to be the voice of the battle, hurting, and joy African American has gone through and are still traveling through.

Full Case Study about Marketing for Ecostore

Question: Discuss about the Marketing for Ecostore. Answer: Marketing Background Ecostore is a pioneer in the industry of environment-friendly cleaning products and services. The company was founded 23 years ago, which is responsible for providing eco-friendly cleaning products including body and baby care commodities and plant and mineral based items across New Zealand. In the rise of globalisation and constant challenges faced by the global environment, the concept of sustainability in the business operations has become the mainstream for the industrial atmosphere (Chipps 2013). Garg (2014) argues that the absolute factor is accounted for delivering tremendous growth opportunities to the firm operating in various industries, as the individual growth can be reflected in their increasing share in the respective markets. Most importantly, the study has further identified that the plethora of new entrants in the different market has driven the mainstream players to adopt an eco-friendly marketing strategy in order to add environmental credential in their product or service offerings. As a result, the certain scenario encourages the existing or potential brands to embrace the green initiative through their marketing strategies. Based on the primary investigation to the marketing policies introduced by the firm, the economic activities undertaken by Ecostore are widely focused on securing the growth opportunities available from the market. For achieving such objective, the company is continuously striving towards maintaining reinvigoration of the operations and restarting its brand as the participant of NZTE Better through the application of Design Programme (Happonen 2016). Apart from that, the study conducted by Anne Wiese (2015) has found out that Ecostore embarks on a product transformation stage through investing heavily in its accreditations for setting apart itself from the green-wash brands. Lately, the company is also endowing the independent testing procedures for supporting the business overcoming the key barriers in entering the different parts of the market. However, the particular process has a limited outcome for the company due to its consumption of high costs (Hernik 2014). Due to the specif ic circumstances, the marketers of Ecostore has involved the application of comparative assessments for establishing various proofs referring the products offered by the company are safer and healthier than the alternative ones offered by the other competitors. Description of Marketing Strategy Analysis of Main Products, Services, Suppliers, and Customers The products or merchandises offered by Ecostore are based on multiple needs from its target market. The Items manufactured and supplied by the company primarily covers various segments of the market from laundry, home, hand and body were products to skincare, hair, baby, and ultra sensitive items (Ecostore.co.nz, 2016). The laundry products of the company are aimed to reduce the exposure of the families to the nasty chemicals found in the laundry products used on an ever day basis. Ensuring the delivery of health benefits to the target market consumers as well as the overall society is the central guiding principle behind the formulation of these products (Bashir and Shah 2013). By investigating the product portfolio of Ecostore, it can be observed that customers have reported numerous health benefits by using the products offered by the company in the last eighteen years of operations. It is informed that various health-related infirmities have improved or disappeared altogether by using the eco-friendly items produced by the firm. The studies carried out by Gutierrez and Seva (2016) a vital understanding can be gained in the area of product development stage of Ecostore. The company has followed the strategy of independently testing its products with a comparison to the leading supermarket brands for adding value to the existing product lines. Based on the implication of the chosen practice, the efficacy in the over organizational performance can guarantee over the years while the customers from different segments are provided with the value-added services of the company. In this case, it is worth to mention that the suppliers are chosen wisely by Ecostore for maintaining the eco-friendliness in the products and services. The firm identifies and engages the suppliers of plant-based ingredients and pure minerals for biodegrading the products promptly and adeptly (Ueda and Ueda 2012). The particular process is aimed to ensure the safe disposal of the products after their usage. Pricing Based on the analysis done so far, it can be acknowledged that the marketing strategies and practices undertaken by Ecostore specifically provide importance to the green initiatives. By accessing various works formed by the scholars over the recent years, it is apprehended that pricing the green products or services seems to be a challenging task for the companies. However, in case of Ecostore, the company follows some fundamental approaches for ensuring the smooth execution regarding the proper pricing of its wide range of products. The marketers of Ecostore primarily prioritise the assessment of prices charged by the key market players for their alternative goods or services falling in the green or non-green categories for determining the average price for the products of each class (Siitan 2015). Based on such average, the marketing personnel is responsible for setting apposite price, which can precisely cover the costs associated with the entire product manufacturing and developm ent stages. Here, Kennedy, Kapitan, and Soo (2016) have importantly highlighted the need for conducting an effectual comparison between the chosen products of two companies for determining the possible chances for offering the individual product at lower price. By adopting the positive approach, Ecostore not only can denigrate the competitors, but also the marketers can find a superior way to promote their decision-making. Promotion According to Moscardo et al. (2013) promotion is the imperative mean of marketing to convey the significant message about the products or services of the company in front of the target audience. The same study also reflects the involvement of numerous pitfalls in the process of promoting eco-friendly products while embracing some simple practices can mainly help the companies to achieve success in the promotional process. The marketing strategy of Ecostore is developed by brewing a primary perception about the usability and number of households using or not using its products (Tantalo and Paton 2013). Developing such understanding provides a promotional vision to the marketers to formulate the strategy to inform the consumers about the green concepts and their integrations to the products and services offered by the business. Garg (2014) has significantly identified the need of portraying the image of environmental friendliness in the process of preparing the promotional activities related to the green products and schemes. The author states that including the particular image in the advertisement will broadly influence the decision-making process of the customers. From the application of the study, it is further identified that the clients love to correlate themselves with the firms that the environmental stewards. Ecostore understands the defined concept to communicate their useful marketing message in the advertisement, promotions, publicities, and corporate social responsibilities for ensuring the development of increasing base of loyal customers (Parsons, Soo, and Berth 2013). Distribution According to Keenan, Amir, and Gneezy (2014), the location of selling provides noteworthy influence in the marketing and organizational success of the company. Based on the application of the study, the place of sale provides a significant impact on the position of the organization. Due to such scenario, the organization needs to put special priority in its distribution strategy after deciding the particular platform of executing the sales, such as at homes of consumer, through a shop, or via internet (Upstill-Goddard et al. 2013). In order to sell the eco-friendly products of Ecostore, the organization employs a green distribution strategy, which is a highly delicate operation while increasing the chances of making environmental-friendly sales. The selection of selling platform used by the company is based on guaranteeing the consumers about the ecological nature of its product at a possible extent (Fitzgerald et al. 2015). From the study of Pecoraro and Uusitalo (2014), green envir onment is continuously regulated by the authoritative or legislative bodies. This particular fact highly influences distribution strategies adopted by Ecostore to understand the stipulation of maintaining compliance in the distributing the green products to the identified market. Such procedure is commonly observed in the policies introduced by the company in the recognised department. Comparison of Marketing Mix to the Competitors From the initial investigation to the environment-friendly cleaning products and service market of New Zealand, multiple involvements of dominant market players can be observed due to the increasing set of opportunities offered by the ecological products and services to proliferate business growth (Pecoraro and Uusitalo 2014). From the result of such assessment, the involvement of some of the important competitors like Omo, Fab, Planet Ark, Earth Choice, and Surf is observed within the market with each having their level of marketing mix strategies. Amongst these competitors, ALDI Brands and Biozet Attack are the ones maintaining more environment-friendly aspect to their products or services contribute to the quality and satisfaction in the overall market. However, the target market is primarily dominated by Duo with the promising outcomes regarding the quality of products, customer satisfaction, and environmental friendliness (Brooks and Rich 2016). Additionally, the eco-friendly pr oducts offered by Earth Choice are the cheapest within the particular market. According to Ozorhon (2012), marketers in the modern day need to adopt integrated marketing, which can be defined as mixing and matching the marketing activities for achieving the maximum benefits from the market while improving the collective efforts of the marketing department. The particular study citing the evidence portrayed by Kotler and Keller (2009) has proposed that marketing mix is composed of four distinct elements, such as product, place, price, and promotion. In order to develop a superior distinction from the leading market players, Ecostore has identified the precious involvement of marketing mix and strategising its elements for the production of eco-friendly products and addressing the continuously increasing environment concerns from the customers (Keenan, Amir, and Gneezy 2014). Based on the study of Bashir and Shah (2013), in the area of maintaining product development strategies, Ecostore continuously strives to offer the entire bundle of utilities through its pr oduct to the customers while developing an understanding regarding such context by conducting the exchange process. Alternatively, the company also focuses on maintaining the advanced quality of its products, as it perceives quality as the compelling feature bearing the ability to satisfy the implied needs for ensuring uniqueness in the product offering process from its competitors. Parons et al. (2013) have identified five stages of consumer decision making, such as problem identification, information search, assessment for alternatives, product choices, and outcomes. The impulsive buying decision and behaviour of consumers largely depend on the environmental cues. The marketers of Ecostore are highly informed about such fact to develop a proper packaging for the products to gain increasing attention of the consumers (Garg 2014). On the other hand, Upstill-Goddart et al. (2013) have claimed that eco-friendly products are more expensive than the conventional ones. Due to the scenario, the products of Ecostore are comparatively higher from its major competitors. Ecostore understands that consumers will opt for paying an extra penny if they acknowledge the health benefits of using such products (Morrow 2013). The certain situation cause the company to leverage more on the promotional activities to market the chief product messages to the consumers for making them informed about the superior benefits of using its products. Such events as part of the marketing mix create a vital difference between Ecostore and its leading competitors from the particular market. Recommendations for Improvement of Marketing Mix The result of an investigation carried out by Hernik (2014) principally signifies that the right thing will be adopted by the consumers when it comes to providing protection to their health and environment at a whole. Even in the midst of significant economic demands from the industries, the green movement is rapidly gaining the momentum, as it was difficult to miss the deluge of advertisements from the well-known national brands involving the eco-friendly products (Moscardo et al. 2013). Despite the success of marketing practices, the increasing demands of the green environment are causing a significant number of pitfalls for Ecostore. One of such examples is the rapidly increasing competition in the New Zealand market. Therefore, the marketing activities of the company are suggested to consider the useful recommendation for guiding the future operations. Firstly, the company needs to prove their claims, as the business need to demonstrate that the identified products publicized as green will live up to their expectations (Kennedy, Kapitan, and Soo 2016). Secondly, it is observed during the investigation that many customers are willing to pay extra money for availing the product offering them the increasing benefits. However, Hernik (2014) importantly observes price as an essential factor influencing the purchasing decision of the shoppers. Therefore, Ecostore must need to develop awareness of the price affordability of the target market for pricing their product and developing useful decision in the product development stage. Lastly, contributing to the ecologic environment is a promising and meaningful job for many consumers. However, if they can relate such activity to their personal benefit, it can add value to the overall process undertaken by the company (Delai and Takahashi 2013). Hence, products offered by Ecostore must need t o have the ability to provide personal benefits to the consumers; for example, improvement of health or saving money. References Bashir, I. and Shah, M.S., 2013. CSR Implementation and Outcomes: The Environmental Concern: The Case of Axfood (Sweden). Brooks, A. and Rich, H., 2016. Sustainable construction and socio?technical transitions in London's mega?projects.The Geographical Journal. Chipps, R.S., 2013, December. It's not about the planet-Embracing eco-design, driving competitive advantage. InDesign Management Symposium (TIDMS), 2013 IEEE Tsinghua International(pp. 23-29). IEEE. Delai, I. and Takahashi, S., 2013. Corporate sustainability in emerging markets: insights from the practices reported by the Brazilian retailers.Journal of Cleaner Production,47, pp.211-221. Ecostore.co.nz. (2016). ecostore - Skincare Products and Cleaning Supplies New Zealand : ecostore New Zealand. [online] Available at: https://www.ecostore.co.nz/ [Accessed 18 Oct. 2016]. Fitzgerald, D.P., Gogoll, T.H., Schmidt, L.C., Herrmann, J.W. and Sandborn, P.A., 2015. Design?for?Environment Processes and Tools.Mechanical Engineers' Handbook. Garg, B., 2014. Green Marketing: Buzzword for New Age Marketers in India.The International Journal of Business Management,2(9), p.185. Happonen, V., 2016. Differences in consumer perspectives how sustainable food consumption is perceived and signalled in the prevailing consumer culture: among Generation Y. Hernik, J., 2014. Greenwashingessence and analysis on a chosen example.Economic science for rural development. Keenan, E.A., Amir, O. and Gneezy, A., 2014. Driving pro-environmental choice.Available at SSRN 2241873. Kennedy, A.M., Kapitan, S. and Soo, S., 2016. Eco-warriors: Shifting sustainable retail strategy via authentic retail brand image.Australasian Marketing Journal (AMJ),24(2), pp.125-134. Morrow, J.N., 2013.Translating the 100% Pure marketing campaign into an authentic sustainability management strategy: practices, policies and perceptions of New Zealand tourist visitor information centres (i-SITEs)(Doctoral dissertation, Auckland University of Technology). Moscardo, G., Lamberton, G., Wells, G., Fallon, W., Lawn, P., Rowe, A., Humphrey, J., Wiesner, R., Pettitt, B., Clifton, D. and Renouf, M., 2013.Sustainability in Australian business: Principles and practice. Wiley-Blackwell. Parsons, A.G., Soo, S. and Berth, N., 2013. Is Perception as Good as Reality?.Communicating Sustainability for the Green Economy, p.25. Pecoraro, M. and Uusitalo, O., 2014. Exploring the everyday retail experience: The discourses of style and design.Journal of Consumer Behaviour,13(6), pp.429-441. Siitan, K., 2015. Consumer behavior and the influence of in-store factors on consumption of natural beauty care products in the Estonian Market. Tantalo, C. and Paton, B., 2013, October. Value Innovation through Value Co-creation. InProceedings of the International Association for Business and Society(Vol. 24, pp. 240-251). Ueda, J. and Ueda, M., 2012. Sustainable Technology Research and Demonstration Center for Earth Structures.Sustainability,4(10), pp.2639-2649. Upstill-Goddard, J., Glass, J., Dainty, A.R. and Nicholson, I., 2013. Characterising the relationship between responsible sourcing and organisational reputation in construction firms. InProceedings of the Sustainable Building and Construction Conference(pp. 215-224). Wilson, J.P., 2015. The triple bottom line: Undertaking an economic, social, and environmental retail sustainability strategy.International Journal of Retail Distribution Management,43(4/5), pp.432-447.